Written by: Simonette Berry
Floor and Decor has taken the home improvement market by storm, creating a whole new way to shop and design for customers, designers, and contractors. By cutting out the middleman, Floor and Decor is able to offer unheard of prices and unmatched selection. Since the first outlet opened in Atlanta in 2001, they have grown to more than 28 retail locations across the nation and changed the way customers shop for flooring and cabinetry. The newest location, which has recently opened on Magazine Street in the heart of the Uptown New Orleans shopping district, has caused quite a sensation.
Patrick Levy, the general manager of the new Floor and Decor Design Center on Magazine Street, explains. “Floor and Decor has revolutionized the way customers buy hard flooring products for the home. We have more choices than the big-box stores, and we offer them for less than what you would find at a designer showroom. We also have unrivaled customer service. It’s the best of both worlds.”
“We opened our big retail store in Gretna next to Academy Sports last year and business really took off. People love our concept, our prices, and our customer-oriented shopping experience. So we decided to open a design center on the Eastbank to make the process even easier for customers and designers. Our Magazine Street showroom offers the same low prices and product selection as our large Gretna Outlet Store but offers more ideas and inspiration like a traditional designer showroom. You can’t go wrong at either of our stores.”
“We designed this location with the Magazine Street experience in mind. The customers in this area are used to businesses going the extra mile. A lot of shops in this area are unique, hands-on, and customer service oriented, so we knew we would fit right into the neighborhood. We found a location at 2801 Magazine Street on the corner of Washington, across from Sake Cafe and next to Starbucks.”
The Magazine Street Designer Outlet is an inviting storefront with large windows and an open floor plan, where thousands of colorful samples are easy to flip through. The store was structured to complement the architectural themes from which many of the historic homes in the Garden District were originally designed, and there are several full bathroom and kitchen displays demonstrating how popular flooring and backsplash combinations might work together. At various spots around the store, design stations are set up for customers, designers, and contractors who need a place to work. Coffee and Wifi are free. In one corner, a couple pours over some blueprints on their laptop with an interior designer; they are surrounded by tile samples, paint swatches, and sketches. At another workstation, a woman creates a lovely sunburst mosaic design in small, diamond-shaped gold and red tiles, making notes as she completes each section.
“I encourage people to come in and take advantage of our free in-house design services; we have three designers on staff that do consultations and go out to our customers’ homes. Customers can also bring their own designers,” Levy says. “We know how stressful the process is. We just want to make it an easier, more enjoyable experience. If you need a designer, we can help you. If you need a place to work, spread out here. If you need to take something home, we have samples available for you to take home. What we offer is a huge selection that will take care of all of your flooring and cabinet needs. Best of all, everything is in stock.”
Have you ever bought something for your home, only to take it home and realize it isn’t quite right? Floor and Decor has built their business around concerns such as these, excelling in customer service where other companies fall short. “In most flooring stores you go in and pick out a piece of flooring; then they have to order it. If it’s not what you like, then you are either stuck with it or have to pay a hefty restocking fee to return it. Not us,” says Levy. All items on display are in stock and ready to go, so you won’t have to wait weeks for them to be shipped to the store. You can also exchange them for no extra costâ€”no restocking fees, no waiting weeks for another package from the supplier.
“Floor and Decor carries slate, travertine, marble, onyx, wood, laminate, glass tiles, ceramic, porcelain, and cabinets. We have green items like bamboo, cork, and reclaimed antique heart pine. We have one of the largest in-stock selections of stone mosaics and decoratives I’ve ever seen. The Carrara White line alone is impressive, with over 40 different shapes and sizes of Carrara Marble,” he says.
“It’s a more convenient shopping experience, a more inspiring shopping experience, and a more rewarding shopping experience. That’s the goal of each of our locations, and it will be the goal of our future locations as well,” Levy says. Come by a Floor and Decor location today and experience the difference for yourself.
Floor and Decor Designer’s Outlet
2801 Magazine Street
New Orleans, LA
Floor and Decor
Westside Shopping Center